Best Online Jewelry Shopping Websites in India

Buying jewelry online in India has become increasingly popular due to the convenience, variety, and competitive pricing offered by e-commerce platforms. Whether you’re looking for gold, silver, diamonds, or artificial jewelry, choosing the right online store is essential to ensure authenticity, quality, and value for money. Here’s a curated list of the best online jewelry shopping websites in India to help you make an informed purchase.

1. Tanishq – Best for Authentic Gold & Diamond Jewelry

Why Choose Tanishq?

A trusted brand with over 25 years of experience.
Certified BIS hallmark gold jewelry.
A wide range of traditional and contemporary designs.
Secure payment options with easy returns.

Best Features:

✅ Exclusive wedding and festive collections
✅ 100% authenticity and transparency in pricing
✅ Gold exchange and buyback options

🔗 Website: www.tanishq.co.in

2. CaratLane – Best for Modern & Lightweight Jewelry

Why Choose CaratLane?

A Tata Group-backed online jewelry store.
Try-at-home service available in select cities.
Offers EMI and flexible payment plans.
100% certified diamonds and hallmarked gold.

Best Features:

✅ Virtual try-on for seamless shopping
✅ Easy 15-day return and lifetime exchange policy
✅ Special discounts on first-time purchases

🔗 Website: www.caratlane.com

3. Bluestone – Best for Customizable Jewelry

Why Choose Bluestone?

Unique made-to-order jewelry designs.
Over 8,000+ certified jewelry designs.
Lifetime exchange and buyback guarantee.
Free insured shipping across India.

Best Features:

✅ Personalized jewelry customization services
✅ Certified in IGI and GIA diamonds
✅ 24-hour fast delivery on select products

🔗 Website: www.bluestone.com

4. Voylla – Best for Fashion & Artificial Jewelry

Why Choose Voylla?

Affordable and stylish imitation jewelry.
Great selection of bridal, ethnic, and trendy designs.
Frequent discounts and seasonal sales.
30-day hassle-free return policy.

Best Features:

✅ Budget-friendly jewelry for everyday wear
✅ Exclusive Bollywood-inspired collections
✅ Free shipping on select orders

🔗 Website: www.voylla.com

5. PC Jeweller – Best for Premium Gold & Diamond Jewelry

Why Choose PC Jeweller?

One of India’s leading jewelry retailers.
Certified BIS hallmark gold & IGI-certified diamonds.
A large variety of traditional and modern jewelry.
Free shipping and easy installment payment plans.

Best Features:

✅ Great investment options with gold coins & bars
✅ Special discounts on gold-making charges
✅ Offline stores available for added convenience

🔗 Website: www.pcjeweller.com

6. Melorra – Best for Trendy & Minimalist Jewelry

Why Choose Melorra?

Specializes in lightweight, everyday jewelry.
Unique fashion-forward jewelry inspired by global trends.
100% BIS hallmarked gold & certified diamonds.
Free and insured doorstep delivery.

Best Features:

✅ Trend-based collections updated weekly
✅ Affordable pricing with EMI options
✅ 30-day return and lifetime exchange

🔗 Website: www.melorra.com

7. Candere by Kalyan Jewellers – Best for EMI & Gold Saving Plans

Why Choose Candere?

Backed by Kalyan Jewellers for trust and quality.
Gold Savings Plan for investment-friendly buying.
Secure and multiple payment options.
Customizable designs with engraving options.

Best Features:

✅ EMI plans with zero interest options
✅ Certified gold and diamond jewelry
✅ Great festive discounts and offers

🔗 Website: www.candere.com

How to Choose the Best Online Jewelry Store?

When selecting a jewelry store, consider:

✅ Authenticity & Certification: Ensure the jewelry is BIS hallmarked and the diamonds are IGI/GIA-certified. ✅ Return & Exchange Policies: Opt for websites that offer hassle-free returns and buyback options.
✅ Secure Payment Options: Use trusted payment methods and check for EMI availability.
✅ Customer Reviews: Read feedback on trustworthiness and product quality before purchasing.
✅ Deals & Discounts: Look for seasonal sales, first-time user discounts, and membership benefits.

Final Thoughts

Whether you’re shopping for a special occasion or everyday wear, these top online jewelry shopping websites in India offer a wide variety of high-quality options. From gold and diamonds to trendy artificial jewelry, you can find the perfect piece at the best price. Compare features, check reviews, and shop with confidence!